When Is Marketing To Blame When Sales Don’t Happen?

July 6th, 2023

My philosophy about marketing is, and always has been, that if I spend a dollar on marketing today, I should be able to directly point to a sale and tangible ROI from that investment as quickly and efficiently as possible. In my world, we don’t count hashtags, likes, friends, and followers as “success.” Only dollars […]

Swimming With The Sharks The S.H.A.R.K. Strategies For Success

July 6th, 2023

There’s no doubt that as one of ABC’s Shark Tank investors, Daymond John knows what it takes to start a company from nothing and grow it into a massive success. Born in Brooklyn and raised in Queens by a single mom who worked three jobs to put food on the table, no one can say […]

Strengthening SMB cybersecurity with managed IT services

July 5th, 2023

As technology continues to advance, small- and medium-sized businesses (SMBs) face increasing cybersecurity risks. Protecting sensitive data and maintaining a secure online environment is crucial for the success and longevity of SMBs, but without the right resources and expertise, this task can be daunting. Managed IT services providers (MSPs) offer a cost-effective and comprehensive solution […]

Don’t Settle For Less

June 26th, 2023

5 Questions Every IT Professional Should Say Yes To Business owners have a wide variety of responsibilities. In many cases, they oversee the hiring process, ensure operations run smoothly and find the best third-party vendors to help benefit their business for years to come. One problem many business owners face when hiring a third party […]

Why business intelligence matters

June 19th, 2023

To outperform their rivals, businesses must harness the power of data to make informed decisions. With vast amounts of information at their disposal, organizations can utilize business intelligence (BI) to unlock valuable insights and drive growth. In this article, we explore the significance of BI and how it can revolutionize the way businesses derive value […]

Unveiling the invisible threat: Exploring the world of fileless malware

June 14th, 2023

With its ability to evade traditional antivirus solutions, fileless malware poses a significant challenge to organizations and individuals alike, as it can cause severe damage without leaving any traces behind. In this article, we will delve into the intricacies of fileless malware, explore how it works, and discuss effective strategies to protect against this invisible […]

From data to success: Leveraging dashboards for business growth

May 31st, 2023

Businesses must not only collect data but also be able to analyze it effectively in order to make informed, data-driven decisions. This is where dashboards come into play. Dashboards serve as robust business intelligence tools that offer a visual depiction of important metrics and insights, enabling organizations to effectively monitor their performance. Let’s explore some […]

Protecting against distributed spam distraction

May 26th, 2023

Distributed spam distraction (DSD) is a growing concern in today’s digital landscape. With the proliferation of spam emails and messages, individuals and organizations need to be aware of this disruptive cyberattack. In this article, we will explore the concept of DSD, its implications, and ways to mitigate its effects. How DSD works In a DSD […]

Help Your Business Thrive With Co-Managed IT Services

May 15th, 2023

Over the past few years, awareness about IT services has significantly increased. Businesses of varying sizes recognize the need for and importance of utilizing IT services to protect sensitive data, keep day-to-day operations running smoothly, increase productivity throughout various departments and stay up-to-date with the most recent technology trends. Without IT services, companies put themselves […]

Staying afloat: The importance of a business continuity plan for SMBs

May 10th, 2023

As a small- or medium-sized business (SMB) owner, you understand how challenging it can be to keep your company afloat. While you may have a solid business plan, unexpected events such as natural disasters or cybersecurity threats can disrupt your operations. This is where a business continuity plan (BCP) comes in. In this article, we’ll […]

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